Social Signals by GREG SWAN

Social Signals by GREG SWAN

Home
Chat
Archive
About
My Bee, Myself, and I: Living with an AI That Remembers Everything
Bee is a $50 wearable AI that listens to my day, remembers everything I forget, and reminds me what actually matters. And it's complicated AF.
 • 
Greg Swan
From Footlongs to Faders: Walmart’s New Role as a Creator Hub?
Creativity has officially gone big box
 • 
Greg Swan
1
🎄 It’s Beginning to Look a Lot Like Future
All I want for Xmas is some bad ideas, a jingle made by AI, and Mary Meeker’s slides.
 • 
Greg Swan
1

May 2025

Is the World Ready for Google Glass Now? (No.)
10 years later, the future is wearing shades again.
 • 
Greg Swan
16 Years of #Ad: How FTC Disclosure Rules Changed the Game for Marketers
Plus: AI everywhere, Bluesky’s big dreams, Threads’ link glow-up, and a surprise road trip plan for your summer that ends with ice cream. Of course.
 • 
Greg Swan
The Busy Trap Revisited
If “busy” is the default in 2025, then it’s on us to be intentional about what we’re busy with.
 • 
Greg Swan
1
🗓️ The Tech Changes of Trump’s First 100 Days
It’s enough to say “What a year!”
 • 
Greg Swan
Scan Your Eyeballs to Prove You’re Human? Welcome to the Identity Internet
Proving you’re a real human online will be a problem from now-on, so what do we do about it?
 • 
Greg Swan
1

April 2025

Cookies forever? And you should probably test ads on Threads
Read to the end for a TikTok series helping you do that easy task you've been dreading for years. 😇
 • 
Greg Swan
You’ll Want to Claim Your Brand Handle on OpenAI’s Social Network, Even If We Don’t Know What It Is Yet
It's time to plan to plan
 • 
Greg Swan
We should let Gen Z yell in movie theaters
Plus, the viral KFC ad just needed an @-tag, Amazon's Buy for Me could be the first mainstream agentic AI, and a home robot helper that ACTUALLY does…
 • 
Greg Swan
💬 Greg Explains the Internet: Finding Friends, Dodging TikTok Bans, and the Rise of Dark Social
Digital nostalgia is a feature, not a bug.
 • 
Greg Swan
1
© 2025 Greg Swan
Privacy ∙ Terms ∙ Collection notice
Start writingGet the app
Substack is the home for great culture