Social Signals by GREG SWAN
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The week the Swifties came to Threads, (and yeah, the ads are coming too)
Invisible string. Tying you to me?
Apr 19
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Greg Swan
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The week the Swifties came to Threads, (and yeah, the ads are coming too)
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The one where TikTok’s Copies Instagram
Finally, a place to share photos on social: TikTok?
Apr 12
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Greg Swan
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The one where TikTok’s Copies Instagram
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Has MTV-style "retention editing" run its course in social video?
Maybe YouTube deserves its Impressionist Period
Apr 5
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Greg Swan
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Has MTV-style "retention editing" run its course in social video?
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March 2024
Platform Decay
Can’t wait to see what's on the new LinkedIn FYP page?!
Mar 29
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Greg Swan
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Platform Decay
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The future isn’t scary; it just has bad branding
“There is nothing permanent except change.” - Heraclitus (535-475 BCE)
Mar 22
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Greg Swan
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The future isn’t scary; it just has bad branding
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Exploring the Tech Trends of SXSW 2024: A Journey into the Future
"Computers can be creative." - Ray Kurzweil
Mar 18
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Greg Swan
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Exploring the Tech Trends of SXSW 2024: A Journey into the Future
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The Social Video Shifts of 2024 are Afoot
Plus, SXSW 2024 recap + links (and read to the end for a cute dog video)
Mar 15
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Greg Swan
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The Social Video Shifts of 2024 are Afoot
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Generative SXSW, First-Timer Tips, and RIP Facebook News
Featuring advice like: Don’t go to any sessions where you could be on the panel.
Mar 5
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Greg Swan
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Generative SXSW, First-Timer Tips, and RIP Facebook News
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February 2024
If there's a thing, there's a creator opportunity for it
The Creator Economy influences everything
Feb 22
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Greg Swan
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If there's a thing, there's a creator opportunity for it
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If there's a thing, there's a fandom for it
Football. Taylor Swift. Advertising. Concrete.
Feb 16
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Greg Swan
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If there's a thing, there's a fandom for it
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A cooled-down hot take on the Apple Vision Pro
"In the middle, it feels slow. In hindsight, it feels fast." - James Clear
Feb 9
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Greg Swan
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A cooled-down hot take on the Apple Vision Pro
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Groundhog Day. Again.
The saga of how I became the voice of Punxsutawney Phil and why I'm banned from ever doing it again
Feb 2
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Greg Swan
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Groundhog Day. Again.
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