Social Signals by GREG SWAN

Social Signals by GREG SWAN

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Social Signals by GREG SWAN
Social Signals by GREG SWAN
Where'd all my friends go?

Where'd all my friends go?

Rewiring our collective definition of “together” and “belonging” and “networks"

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Greg Swan
Feb 19, 2021
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Social Signals by GREG SWAN
Social Signals by GREG SWAN
Where'd all my friends go?
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Our networks are shrinking. New research published in Harvard Business Review shows that our professional and personal networks have shrunk by close to 16% — or by more than 200 people — during the pandemic.

I’ve lost a significant amount of close friends and casual connections in the last year. Some of this loss was purposeful due to what I will call “i…

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