It's time to register your brand trademarks for Web3, metaverse and NFTs

Future-proofed baby steps are my favorite

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One of the first realizations I had when digging into Web3 – and the unlimited potential of this space – was that it could be a challenge for brands to learn how to navigate. The concept of a decentralized, deregulated internet fueled by empowered communities is pretty much the nightmare of every corporate lawyer and seasone…